2015 National Crime Victims' Rights Week
Community Awareness Projects

The National Association of VOCA Assistance Administrators (NAVAA), in cooperation with the Office for Victims of Crime (OVC), is offering funding to aid 60 communities in conducting public awareness initiatives during National Crime Victims' Rights Week (NCVRW), April 19 - 25, 2015.


Applicants' Webinar, July 16, 2014

  • PowerPoint - slides; PDF
  • Video Presentation (71 minutes), includes questions/answers

Background
Each April since 1981, when President Ronald Reagan proclaimed the first Victims' Rights Week, communities across the nation have held public rallies, candlelight observances, and commemorative activities to promote awareness of victims' rights and needs. OVC helps communities organize these activities and initiatives by supporting the development and dissemination of the National Crime Victims' Rights Week Resource Guide, which provides national statistics on crime and victimization, sample speeches and proclamations, sample press releases, and camera-ready artwork.

Since 2004, OVC has supported a competitive funding opportunity which provides local communities with up to $5,000 reimbursement for costs associated with public awareness activities during NCVRW. This initiative, known as the National Crime Victims' Rights Week Community Awareness Project (NCVRW CAP), has supported more than 720 community projects throughout the United States to raise awareness about victims’ rights and services among the general public. Within many of these communities, “traditional” NCVRW events were enhanced by the creative, collaborative partnerships that were formed during the planning phase of each project. 

2015 Community Awareness Project Funding
NAVAA will reimburse at least 60 communities up to $5,000 each to aid them in conducting 2015 National Crime Victims' Rights Week initiatives designed to enhance the general public's awareness of crime victims' rights and services, focuing on the year's theme, which will be announced soon.

Proposals should emphasize general public awareness of rights and services for victims of all types of crimes, and not focus on individual victim populations or activities targeted to specific, limited audiences.

Types of Activities
Generally, the types of activities supported with NCVRW CAP funds fall into one or more of the following categories:

  • a public event at which individual members of the general public physically attend in-person (e.g., candlelight vigils, information or resource fairs, 5k walk/runs, recognition ceremonies, memorial services);
  • mass media advertising (e.g., newspaper, radio, or television ads, billboards, mass transit or movie theatre ads, including social media);
  • the production, publication and distribution of printed materials (e.g., brochures, posters, victims’ rights cards, resource directories); and/or
  • the production and distribution of promotional giveaway items (e.g. bracelets, buttons, t-shirts, grocery/tote bags) that contain a message related to NCVRW.

Application Process and Deadline: Friday, August 1, 2014
Interested organizations should download and complete the NCVRW CAP Application Form. Applications are available in both downloadable and fill-in Word and PDF formats. Applications must be received no later than Friday, August 1, 2014. Funding decisions are anticipated to be made by the end of October 2014; all applicants will be notified whether or not their projects will be funded. For more information, email cap@navaa.org.

All applicants are required to review the Applicants' Guide. A webinar for applicants will be held on Wednesday, July 16, 2014 beginning at 4:00 pm Eastern Time. Register by going to:https://www3.gotomeeting.com/register/148075926.

Eligibility
Public agencies, nonprofit organizations, community-based victim service organizations, faith-based organizations, tribal organizations, and community coalitions committed to advocating for the rights and services of crime victims are among those encouraged to apply.

Organizations without 501(c) 3 status that serve crime victims and VOCA-funded organizations also are eligible to apply. Applications from individuals will not be considered for funding. Individuals with innovative ideas related to this project are encouraged to work in partnership with an organization or community coalition.

Selection Criteria
Applications will be evaluated and competitively selected based on the strength of the application in promoting victims' rights and services among the general public. Click here for specific information on selection criteria.

Allowable and Unallowable Activities
Before applying, interested applicants should ensure that the activities they propose are allowable. Click here for more information and consult the Applicants' Guide and OJP Financial Guide for more details.

Project Support and Technical Assistance
NAVAA will again provide support and technical assistance in planning and implementing NCVRW CAP projects. NAVAA will provide professional consultation, including an interactive web-based presentation, a dedicated listserv for NCVRW Community Awareness Project subgrantees and individual consultation and advice.

In addition, all applicants will automatically be sent a copy of the 2015 NCVRW Resource Guide. The Resource Guide contains, among other things, background information about victimization, including statistics, special event ideas, camera ready art files and customizable posters and other materials incorporating the NCVRW theme, logo and colors (when available).